Sony has announced that its next generation video game console – Playstation 3 – will last for at least a decade. The company also said that they do not expect launch a successor to this gaming console for at least the next five years.
SCEA president Kaz Hirai said in a statement on their plans with the Sony Playstation 3 gaming console: Ã¢â‚¬Å“We look at our products having a 10 year life cycle, which weÃ¢â‚¬â„¢ve proven with the PlayStation. Therefore, the PlayStation 3 is going to be a console thatÃ¢â‚¬â„¢s going to be with you again for 10 years.Ã¢â‚¬Â
He further said: Ã¢â‚¬Å“WeÃ¢â‚¬â„¢re not going to ask the consumers to suddenly buy another PlayStation console in five yearsÃ¢â‚¬â„¢ time and basically have their investment go by the wayside.Ã¢â‚¬Â
Hirai clarified on a potential successor to this console: Ã¢â‚¬Å“I canÃ¢â‚¬â„¢t speculate on when we might come out with a new console after PlayStation 3. But my message is that once you become a family in the PlayStation family of products, you become a family member.Ã¢â‚¬Â
For once, I have to agree with that.